Individually, your team may already be excellent. Collectively, your firm's authority is only as strong as its least visible expert. Authority Factory measures, builds, and verifies recognition across your whole bench, not just one name at the top.
Each expert is measured individually — their own Authority Profile, their own diagnosed gaps, their own Builds — coordinated as one firm engagement with one strategist.
Human, Market, and Machine Authority are measured for each individual — because that's the level recognition actually happens at. A partner's citations aren't transferable to the associate beside them.
Your Authority Strategist works across all the profiles in your engagement, deciding which gaps are worth closing first and in what order — so the firm invests where recognition compounds rather than spreading effort evenly across everyone.
For established firms and organizations pursuing sustained category leadership across multiple experts, Category Authority is a custom engagement — built around your specific bench and your specific category.
Scoped in conversation, because the right engagement depends on how many experts, which category, and what recognition already exists.
A full production day at a real theater, reserved for your partner group or leadership team: a hosted talk-show segment and a keynote-style segment per person, professional photography, edited reels, and raw footage the firm keeps and owns.
See Build Day →With your agreement, footage can become episodes of Behind the Voice, our own interview show — exposure on a real platform, on top of assets your firm already owns.